Research for attitude(inclination)

Quality of life (QOL) satisfaction surveys are one of many tools the Navy can use to target resources toward increased retention. The effectiveness of the Selective Reenlistment Bonus and other monetary rewards is well documented. Despite the potential retention value of surveys, less is known about their effectiveness. The focus of this year's Manpower and Personnel IWAR is on increasing retention and the appeal of naval service. As part of this effort, N813 asked CNA to look at a specific set of tools for recruiting and retention: surveys. In this annotated briefing, we assess the way the Navy keeps track of members' attitudes about Navy quality of life and quality of service.